Google/Youtube Media Buyer
RemoteUnited States, California, LAGUNA BEACH$50,000 - $85,000 per yearMedia Buying
Job description
About Strikepoint Media
Strikepoint Media is a young, growing digital marketing company specializing in media buying, lead generation, funnel building, and website design and development.
Strikepoint Media was founded in 2013 and has quickly grown into a leader in the digital marketing industry, with more than $750 million in revenue generated for our clients. We were recently featured on INC 5000’s List of Fastest Growing Companies in the United States.
Overview of the Role
The Google and Search Media Buyer – is responsible for the strategy, implementation, and daily management, and optimization of assigned campaigns. This position will assist in strategy and planning responsibilities including research and insights derived from past campaign performance and cross-client learnings. Thorough, hands-on knowledge of the google platforms and other search media channels such as Google’s Ad Products including YouTube, GDN and AdWords, Bing, and other emerging platforms. A critical eye for detail and a love for data analysis are a must.
The ideal candidate is innovative and excited by the idea of coming up with interesting and effective ways to target and reach audiences through digital media.
The salary for this position will be $50-85k.
Responsibilities
Own the day-to-day management and optimization of assigned campaigns
Pulls and analyzes campaign performance reports to inform daily optimizations and testing recommendations
Ensures that campaign KPIs and objectives are met both near and long term
Prepares research and insights to inform ongoing media recommendations
Manages budget allocations and bid parameters to deliver the most efficient results
Prepare weekly client reporting
Ad build-out or management of ad build-outs - Landing page, static and video content
Short-form copywriting and collaboration with designers to build high-converting ad creatives
Other duties as assigned.
Job requirements
Experience
1-3 years of related experience
- Ideal experience setting up, managing, and optimizing campaigns in the following channels
Youtube
Google GDN
Google Search
Bing
Performance Max
Must be extremely detail-oriented, passionate about data analysis, and able to multitask in a fast-paced environment
Must be proficient in Google docs and spreadsheets
Must be experienced in analyzing data and market research
Direct response copywriting and design abilities for ads build out a strong plus
Tableau or other similar BI reporting experience a strong plus
Essential Skill Set
Excellent communication skills
High level of organization
Detail-oriented
Strong work ethic
High competency level with CRM, project management, and data reporting software tools
Quick to adapt and learn new software and systems
Professional conduct within and outside the office while conducting agency business
Comfortable on video conference calls
Graphic design skills are a plus
Self-motivated, committed, tenacious, and goal-oriented.
Requirements
1-2 years experience as a Media Buyer
Technically savvy, comfortable using multiple software applications (i.e., proficiency in Word, Excel, Photoshop, CRM systems, etc...)
Excellent organizational skills, including attention to precise details
Strong multitasking skills and ability to work in a fast-paced environment
Excellent written and verbal communication skills
Self-motivated, committed, tenacious, and goal-oriented.
Positive, professional, and enthusiastic “can-do” attitude
Basic graphic design skills a plus
Experience with Unbounce, LeadPages, or similar a plus
or
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